VIENNA BEEF ANNOUNCES NEW APP, CHICAGO STYLE
Vienna Beef launches hot dog locator application
Chicago, IL – April 26, 2010-- Chicago natives no longer need to hunt for the legendary Neon Vienna Beef sign in store front windows. Fans can now use Apple’s new Vienna Beef hot dog stand locator application to quickly pinpoint Vienna Beef providers across the country.
The application allows users to track the nearest participating stand serving authentic Chicago-style hot dogs within their desired radius or to search for a stand by entering the restaurants name, address, state, zip code or phone number. In addition, customers can get directions to a stand, call them directly from the app, visit their websites, and add them to their “contacts” list. New stands are added to the application weekly.
“We are delighted to be able to drive business to all hot dog stands carrying Vienna Beef products nationally,” says Keith Smith, Vice President of marketing at Vienna. “This application provides the public with an easy way to track down local franks.”
The new application is not limited to locating Vienna Beef providers. It also includes hot dog enthusiast features such as a Vienna Beef historic timeline and authentic Vienna Beef posters to use as phone wallpaper. The true hot dog connoisseur can even report a “No Ketchup Violation,” where details of the hot dog abuse are sent directly to Vienna.
The Vienna Beef iPhone/iPod Touch App is available for free from Apple’s App Store at
www.itunes.com/appstore or at
www.viennabeef.com.
About Vienna Beef: Chicago’s own Vienna Beef is one of the few mid-size, privately-held sausage makers in the country. Now operating in its 118th year, Vienna Beef offers premium foodservice items including deli meats, soups, chili, pickles, and its frankfurter sausages. Vienna Beef products are sold via
www.viennabeef.com and distributed to thousands of hot dog stands, select restaurants, country clubs, sports stadiums, museums and zoos nationwide. For more information on Vienna Beef visit
www.viennabeef.com.
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